东航重组:资产规模超1500亿元(视频)
Shanghai Airlines has merged into China Eastern Airlines. The 8.9 billion yuan, or 1.3 billion US dollar deal, is expected to create a carrier with more than half of the market share in Shanghai, China's financial hub.
Before the merger, China Eastern and Shanghai airlines were close rivals, competing for air travellers in Shanghai. However, neither company emerged victorious. In the first quarter of 2009, both reported huge losses.
To break the deadlock, China Eastern unveiled its merger plan in July, 2009. The airline company would swap 1.3 of its Shanghai-listed A shares for every share from Shanghai Airlines. Shareholders from both companies voted in favor of the plan.
After the deal, Shanghai Airlines became a wholly-owned subsidiary of China Eastern Airlines but still retained its brand. The new company's market share surged to 46 percent in Shanghai.
Liu Jiangbo, Deputy GM of China Eastern Airlines Group, said, "In the past, the two companies had to purchase their own sets of equipment and employ their own teams. It was a big waste. Now we can save 100 million yuan on plane maintenance. Net profit will increase by at least 1.5 billion yuan. We've done what once would have been inconceivable."
For passengers in Shanghai, it has become more convenient.
Staff member of China Eastern Airlines, said, "If a passenger misses a China Eastern flight, they can board the Shanghai Airlines plane which takes off half an hour later."
For China Eastern, it is just the beginning. The new airline company now has 331 aircraft in its fleet, second only to China Southern Airlines.
In the world of aviation, size does matter. The merger has given China Eastern enough confidence to increase its presence in Northern China. New flights are being scheduled to boost market share in Beijing, a city traditionally dominated by Air China and China Southern Airlines.
相关报道 :
东航与上航召开联合重组工作总结大会,宣布东航上航联合重组圆满完成,双方业务合作已广泛开展,新东航崭新亮相,其市场竞争力将进一步增强。
从2009年6月8日,东航和上航同时停牌,联合重组工作正式全面启动开始。2010年1月28日,东航换股吸收合并上航完成。
在履行有关法律程序的同时,东航和上航还积极推进业务领域的合作。其中,客运营销系统实现了航线运力共同编排、价格舱位共同行动、销售渠道共同管理;机务维护、地面服务、货运及运行控制系统等也广泛开展了业务合作。
东航上航联合重组工作完成后,新东航的运行资产超过1500亿元人民币,拥有大中型飞机331架,通航点达151个。通航纽约、洛杉矶、巴黎、法兰克福等全球主要城市。从总体规模上看,新东航将步入世界较大航空公司之列。
2010年,新东航将继续推进企业内部的机构与业务整合,认真贯彻落实枢纽网络战略,努力建设以上海为基地的枢纽网络型航空公司,努力打造上海航空枢纽港,同时,更好地服务2010年上海世博会。
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